Analysis
Pricing Strategy
Displaying 18 results
Education
What is inflation? Glossary of terms, definitions, and meanings
Commentary
5 tips for brands to handle inflation pricing
Education
Checkmate: Making wise price positioning and promotion moves
Education
5 steps for efficient pricing strategy and promotion management in the new normal
Multimedia
Busting Pricing Myths video series: Have shoppers’ reactions to promotions changed?
Commentary
Time to reset Asia’s pricing strategy for FMCG
Multimedia
Busting Pricing Myths video series: Has Covid driven consumers to toward price comparison?
Multimedia
Busting Pricing Myths video series: How has price elasticity changed?
Analysis
The new ‘Four P’s’ for category managers: Post-pandemic pricing and promotion
Analysis
What will category management look like in 2022?
Multimedia